Ethics of Big Data Balancing Risk and Innovation 2012

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Book Description

What are your organizationΓÇÖs policies for generating and using huge datasets full of personal information? This book examines ethical questions raised by the big data phenomenon, and explains why enterprises need to reconsider business decisions concerning privacy and identity. Authors Kord Davis and Doug Patterson provide methods and techniques to help your business engage in a transparent and productive ethical inquiry into your current data practices.

Both individuals and organizations have legitimate interests in understanding how data is handled. Your use of data can directly affect brand quality and revenueΓÇöas Target, Apple, Netflix, and dozens of other companies have discovered. With this book, youΓÇÖll learn how to align your actions with explicit company values and preserve the trust of customers, partners, and stakeholders.

Review your data-handling practices and examine whether they reflect core organizational values
Express coherent and consistent positions on your organizationΓÇÖs use of big data
Define tactical plans to close gaps between values and practicesΓÇöand discover how to maintain alignment as conditions change over time
Maintain a balance between the benefits of innovation and the risks of unintended consequences		
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Ethics of Big Data Balancing Risk and Innovation 2012.epub 2.972 MB
Ethics of Big Data Balancing Risk and Innovation 2012.pdf 5.331 MB
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