Designing Web Navigation Optimizing the User Experience (1st Edition) rar

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Designing Web Navigation: Optimizing the User Experience
by James Kalbach
English | 2007 | ISBN: 0596528108 | 456 pages | CHM | 29 MB

Thoroughly rewritten for todays web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design. Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various rich interactive technologies, the basic problems of creating a good web navigation system remain. Designing Web Navigation demonstrates that good navigation is not about technology-its about the ways people find information, and how you guide them.

Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, Designing Web Navigation offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a users needs? Youll learn that navigation design touches most other aspects of web site development.

This book:
Provides the foundations of web navigation and offers a framework for navigation design
Paints a broad picture of web navigation and basic human information behavior
Demonstrates how navigation reflects brand and affects site credibility
Helps you understand the problem youre trying to solve before you set out to design
Thoroughly reviews the mechanisms and different types of navigation
Explores information scent and information shape
Explains persuasive architecture and other design concepts
Covers special contexts, such as navigation design for web applications
Includes an entire chapter on tagging

While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.-------------------------------------Torrent downloaded from
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